Monday, October 1, 2007

Outreach - How can we reach our targeted audience?

Ideas are needed on how to best reach our targeted audience for the pre-conference workshop. A brochure will be sent to library consortia, public libraries, library students and music librarians in their first few years in the profession. We will be targeting the RI region. What e-mail lists should we post to? How can we get the word out?

2 comments:

Anonymous said...

I'm a music reference volunteer from Atlantic chapter.
In a few weeks I'll have a short meeting with the incoming prez of Virginia Library Association (outgoing chair of its Prof Dev committee). This follows up a very preliminary conversation in which I introduced the MLA initiative and obtained her enthusiastic interest.
I hope to determine how such workshops might be inserted into a future VLA conference (assuming that such planning needs at least a year) and/or her ideas on marketing to more regional sub-groups of VLA.
Is the option of CEU credits (or equivalent) being explored under the MLA imprimatur? Just curious.

Holling said...

Hi Steve - we are working to insert these workshop into PLA and ALA conference programs and hopefully that process may be helpful to you when working with VLA. As part of the pre-conference workshop, there will be a session on "outreach" led by Darwin Scott and Erin Mayhood. They sent me a preview of the session and it looks terrific. This session will be loaded with ideas on marketing.

I personally think that we should offer CEU credits for these workshops. CEU credits are available for the pre-conference workshop. Would it be best for the chapter to decide the number of credits and if they want to offer this? My depth of knowledge regarding CEU credits does not run very deep. Some places of employment require the group offering the workshop to be on a list of accredited institutions and usually there is a charge for this.
Does anyone have more information about this?